Overview

Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer life cycle. The goal is to improve customer service relationships and assist in customer retention and drive sales growth. In this course you will learn how to communicate with customer across different channels, or points of contact, between the customer and the company, which could include the organization's website, telephone, live chat, direct mail, marketing materials and social networks to achieve customer happy customer experience .

Course Objective

By the end of this course participant will be able to:

• Study the concept of customer relationship management (CRM).
• Empower participants with the latest strategies to establish effective relationships with the customer.
• Show different models in managing customer relations according to the orientations and interests of the organization.
• Know the basics of achieving customer happiness through methods of customer relationship management.
• Enable participants to access the actual customer evaluation of the level of service provided and how to obtain this evaluation smoothly .

Certificates and Associations

• KHDA - Accreditation of the Knowledge Authority - Dubai: All of our courses are accredited by the Knowledge and Human Development Authority in the United Arab Emirates
• Bristol Academy: All our courses are accredited by Bristol Academy - Kuala Lumpur
• LMGO: All of our courses are accredited by the Institute of Leadership and Management - Switzerland
• Global Innovation Institute - GInI: The center is accredited to offer all specialized innovation courses from Global Innovation Institute in America