Course Overview

Understand media campaign concept and importance. Strategies, stages and characteristics media campaign. Identify advertisement and its role in achieving goals. Employment of social media means and the role they play in the success of media campaign. Identify marketing and promotion principles.

Course Objectives

By the end of this course participant will be able to:

• Understand media campaign concept and importance.
• Strategies, stages and characteristics media campaign.
• Identify advertisement and its role in achieving goals.
• Employment of social media means and the role they play in the success of media campaign.
• Identify marketing and promotion principles.

Certificates and Associations

• KHDA - Accreditation of the Knowledge Authority - Dubai: All of our courses are accredited by the Knowledge and Human Development Authority in the United Arab Emirates
• Bristol Academy: All our courses are accredited by Bristol Academy - Kuala Lumpur
• LMGO: All of our courses are accredited by the Institute of Leadership and Management - Switzerland
• Global Innovation Institute - GInI: The center is accredited to offer all specialized innovation courses from Global Innovation Institute in America