Digital and Social Media Marketing

Course Overview

Do you think that digital marketing appears with the internet revolution? you may get shocked if you realize that the digital marketing means any marketing through an electronic device, whether online or offline! the true concept of digital marketing, its tools and tricks and much more practical skills will be given through this course.

Course Objectives

By the end of this course participant will be able to:

  • Understand the actual concept of digital marketing and its principles.
  • Be able to study the impact of digital marketing campaigns compared to conventional marketing.
  • Master preparation for an integrated digital marketing campaign.
  • Conduct a scientific analysis of the nature of the targeted customers to identify their points of interest.
  • Master the exact wording of all the contents of a digital ad from text, images or video.
  • Be able to evaluate the impact of digital advertising campaigns.
  • Practical application through digital ad preparation workshops and study of successful ad campaigns.
Location
:
Dubai
Date
:
02 February 
Language
:
English / Arabic

Certificates and Associations

  • KHDA - Accreditation of the Knowledge Authority - Dubai: All of our courses are accredited by the Knowledge and Human Development Authority in the United Arab Emirates
  • Bristol Academy: All our courses are accredited by Bristol Academy - Kuala Lumpur
  • LMGO: All of our courses are accredited by the Institute of Leadership and Management - Switzerland
  • Global Innovation Institute - GInI: The center is accredited to offer all specialized innovation courses from Global Innovation Institute in America

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